About
Bringing Stories to Life Through Emotion and Innovation
We believe that every story deserves to be told in the most powerful and emotionally resonant way possible. Animation is not just a medium; it is a transformative tool that connects with audiences on a deeper level, evokes emotions, and communicates messages with clarity and impact.
We are passionate about helping businesses, non-profits, and individuals harness the full potential of animation to inspire, educate, and engage.
Our Story: The Evolution from UpperStory Film to UpperStory Animation
UpperStory Animation was born as a natural extension of UpperStory Film, a company dedicated to visual storytelling and video production. During the COVID-19 pandemic, as businesses and organizations struggled to communicate effectively in an increasingly digital world, we recognized a crucial gap. Many messages required a more flexible and visually compelling approach than traditional video could provide. Animation emerged as the perfect solution—offering unlimited creative possibilities, enhanced message control, and the ability to engage audiences in ways that live-action video often cannot.
From its inception, UpperStory Animation was built on the same core values that defined UpperStory Film: a commitment to high-quality storytelling, a deep understanding of audience engagement, and a passion for bringing ideas to life. We set out to create a studio where animation is not just an artistic endeavor but a strategic tool for brands, educators, and storytellers looking to make a lasting impact.
Our Philosophy: Animation is All About Emotion
At the heart of everything we do is a belief that animation is the most powerful medium for emotional storytelling. Whether it’s a brand video designed to inspire trust, an educational animation crafted to simplify complex topics, or a heartfelt personal project meant to preserve precious memories, our approach is always rooted in emotion.
Why is animation so effective? Because it allows for complete creative control over how a message is conveyed. Every movement, color, and frame can be designed to elicit a specific emotional response. Animation transcends language and cultural barriers, making it an ideal medium for global storytelling. More than just moving images, animation at UpperStory is an experience—one that leaves a lasting impression.
A Unique Blend of Creativity and Strategy
We combine artistic excellence with a strategic approach. Our team is not only skilled in animation and visual design but also deeply knowledgeable in storytelling, marketing, and audience psychology. Every project we undertake is guided by a clear purpose: to deliver messages in the most engaging and effective way possible.
The Leadership Behind UpperStory Animation
Jennifer Shanse, Founder and Creative Director, brings a wealth of experience to UpperStory Animation. With a background in creative writing, copywriting, and film production, she has a unique ability to craft narratives that resonate.
A Commitment to Excellence and Collaboration
Our team is dedicated to delivering animation that is not only visually stunning but also strategically aligned with our clients’ goals. We work closely with businesses, educators, and non-profits to ensure that every animation serves its intended purpose, whether that’s increasing brand awareness, driving action, or educating audiences
The Power of Animation in Business and Beyond
Animation for Businesses
Companies around the world are leveraging animation to tell their stories, promote their products, and connect with their customers. At UpperStory Animation, we specialize in creating:
Ideal for:
- Explainer Videos – Breaking down complex concepts into engaging, easy-to-understand visuals.
- Brand Story Videos – Helping businesses articulate their mission, values, and unique identity through compelling animation.
- Marketing Campaigns – Crafting eye-catching animations that drive engagement and conversion.
Animation for Education and Non-Profits
Education and social impact organizations can benefit immensely from animation’s ability to simplify information and evoke empathy. Our work in this sector includes:
Ideal for:
- Explainer videos for businesses and startups
- Non-profit awareness campaigns
- Government educational initiatives
- Training videos for employees or customers
Animation for Personal Storytelling
Beyond business and education, animation has the power to preserve personal histories and tell stories that matter. We work with individuals to create:
- Family Videos – Bringing cherished memories to life through beautifully animated storytelling.
- Tribute Videos – Honoring loved ones with heartfelt animated narratives.
- Personal Projects – Helping creatives and storytellers turn their ideas into visually stunning animations.
Our Process – How We Work
Our production process is designed to be efficient, transparent, and collaborative. Whether you’re new to animation or have experience working with creative teams, we ensure a smooth journey from concept to final delivery.
Discovery & Strategy
We start with a deep dive into your goals, audience, and message.
Concept & Storyboarding
We develop a visual blueprint, allowing you to see and refine the vision before production begins.
Animation & Editing
Our team brings the storyboard to life with high-quality animation and meticulous attention to detail.
Final Delivery
We provide your finished animation in the optimal format for distribution.
Let’s Create Something Extraordinary
We believe that every story has the potential to inspire, educate, and connect. Whether you’re looking to grow your business, engage your audience, or bring a personal vision to life, we’re here to make it happen.
Ready to explore the possibilities of animation? Let’s talk! Contact us today and take the first step toward creating something truly remarkable.